Mission
When we think of Italy…
the first words that come to mind are family and tradition. Family is the backbone of Italian culture. The opportunity to experience art, food, wine, and history through interaction with a family is one of the most enriching and authentic ways to truly see Italy. Tradition is Italy’s oral history in action. Participating in a part of one’s history or DNA more often than not elicits a story (or 3!) and voila! You’ve become privy to part of the inner circle— the Italians!
Angelica’s Italy aims to work with, promote and weave family businesses into our custom planning solutions. Family business is the pillar of the Italian economy. Many popular companies associated with Italy once started as or are still a family business. While that may not sound significant, take a moment to contemplate…a family that carries on the tradition and work the generation before them, what they learned from their parents and grandparents who taught them with pride and passion. Can you start to imagine what type of irreplaceable value they can impart versus a company representative or someone who is compensated with just money for doing their job? We thought so!
Check back for conversations and perspectives on the different characteristics of family business!